Have You Heard The News?!

@natashamsandhu wearing our Luxe Knit Black Lauren T-Shirt - Natasha wears a size 2

What's the Excitement About the Gorgeous New Luxe Knit Collection?

Get ready to elevate your fashion game with our brand new Luxe Knit Range! This collection is the epitome of style meets comfort, bringing you the best of both worlds. Say goodbye to sacrificing comfort for fashion and hello to a wardrobe that will make heads turn whilst making you feel good all year round. All staple pieces to suit your day - whether is work wear, lounging at home or dressing up for a chilly night out.

@livhumby wearing Bella Midi Dress in Latte (Liv wears a Size 2). 

This collection features a wide range of our classic ELR style with some new drops that will keep you looking fabulous whatever the weather. Available in ELR Bodysuit, crew neck long sleeve top or bodysuit, t-shirts + long sleeve ruched midi dress, all in the most buttery soft material.

Comfort Never Looked So Good

Who says you can't be comfortable and stylish at the same time? The Luxe Knit Range proves that comfort never looked so good. Our dedicated team have worked tirelessly to carefully craft each piece to ensure maximum comfort without compromising on style. This range has been in production since 2021 (I said they were dedicated!) to make sure we get it just right for you guys.

Quality That Lasts

When it comes to knitwear, quality is key. The Luxe Knit Range is made from premium Luxe fabric which is double layered to ensure durability and longevity and no transparency. Say goodbye to those pesky sweater pills and hello to knitwear that will stand the test of time. Invest in pieces that will keep you stylish for years to come 👌

Need more tempting? The colourway's are even edible! What will you choose - Latte or Coconut? The stretchy, non-itch knit moulds effortlessly to your body, retaining its shape even on those with a larger bust. Its super-stretchy, bloat-friendly fit also makes it the perfect pregnancy piece, adapting seamlessly to your growing bump. Plus, the on-seam shoulder line provides a flattering non-drop sleeve look.

Head to Instagram @elrstyle and let us know in comments your favourite colour + piece. We hope you love it!

Any questions? Drop us a message ❤️